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Meet the new Russian wine consumer

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What is shaping the new patterns of premium wine consumption in Russia

Mindless drinking

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What went wrong with premium wine consumption in Russia

The Russian wine bid

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Welcoming me in a luxury-furnitured room painted with Damien Hirst butterflies all around, the head of Sotheby’s auction house’ wine department Serena Sutcliffe MW is elegantly dressed in black. There is not less of a girl in her than one could expect at her age – just the opposite. Yet, some of her business partners would probably say she is a wolf in a sheep’s clothing.

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